Automatic categorization for 98.5% of card transactions

• The application automatically categorizes 2.1 million banking transactions every day.
• Currently, 25 different Advanced Analytics and Data Science models are used in the bank to categorize primarily non-card transactions.

Categorization contributes to a better understanding of financial behavior.

• The banka (retail, marketing, operations)
  • Obtains reports and aggregated data for the customer segments being monitored
  • Better targets and personalizes communication with customers
  • Uses categorization as a basis for banking advisors and automated advice services 
• The client
  • Gains an accurate overview of their income and expenses
  • Can independently create and manage their own categories
  • Acquires a clear and unambiguous resource for adjusting their expenses and investment portfolio
  • Increases their financial literacy and stability