Automation

Data management

Adastra´s CRM solution implemented as a support tool for automation and more efficient campaign management at ČSOB

The target was automation and an increase in campaign management effectiveness and subsequent evaluations, including the option to increase the number of running campaigns.

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Raiffeisen Bank International makes the Marketing Automation Strategy Come True with Adastra’s Help

It is already more than one year since Adastra delivered the „Technological Upgrade of the Retail CRM“ project for Raiffeisen Bank International. An activity...

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Czech companies are still getting used to generative AI. They are afraid primarily of inaccuracies in the information generated and loss of company data 

Roughly half of large Czech companies have not yet fully addressed generative AI. A total of 21% of firms allow unrestricted use of ChatGPT,...

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Radim Petratur has joined Adastra’s ranks. He will be responsible for helping companies digitalize ESG data

At Adastra, digitalization for sustainability and ESG will be in the charge of experienced manager Radim Petratur. As the new Head of Digital Transformation...

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MetLife: 3x increase in work productivity after replacing paper onboarding with a completely digital process

From architecture design to analytics and development, we created an app for insurance agents for all platforms with a user-friendly interface.  A reduction in...

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Manufacturing process optimization decreased CO2 emissions and shipment costs by 20%

A large manufacturer needed to decrease overall costs related to the delivery of the goods from suppliers to the manufacturing plant. We customized and integrated our...

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Michal Řezníček (Direct pojišťovna): We talk to clients live when they’re in trouble. Everything else we digitize

What makes sense to digitise in the insurance industry? "I think practically everything where you don't necessarily need human contact. We're here to help...

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Buy in a shop or an e-shop? A lot depends on the product itself, says Jan Klička of Bonami.

Many people have different ideas about omnichannel. At Bonami, an e-shop with furniture and home accessories, they do it by translating the advantages of...

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Adoki: automates ETL data transfers and breaks down corporate data silos

One large Czech bank handles tens of thousands of data transfers every day. How many people does that take? Just one, who manages all...

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