Bringing the highest business value
Enhance your campaign management solution with Smart Prioritization Engine. It offers a product, service or care that has the highest propensity of materialization and brings the highest business value for the company.
It offers real-time calculations, cross channel integration, creating highly converting inbound campaigns.
Creating highly relevant offers in milliseconds
Smart Prioritization Engine triages the customers according to three different criteria – sales potential, needs fulfillment level and life situation.
Segmentation finds out sleeping dogs, upsellable customers, determines if there is an unmet need and also evaluates life situation severity. Next, you define your actions in a simple Action repository and set the eligibility conditions.
The Smart Prioritization Engine returns the most suitable offers for this client within a few milliseconds.